"Zombies" 4 pages pressbook or more precisely "exhibitor's campaign book", as they are commonly referred to by distributors in the United Kingdom. Material intended to exhibitors. Just like the Target International quad posters issued in Ireland, the "When there's no more room in HELL" tagline was too censored from exhibitor's campaign books making sure advertisement would be made without it While censoring the taglline was achieved by adding black paint on the quad posters, the tagline was cut out from exhibitor's campaign books. My copy was acquired through Vertigo Posters based in Ireland. Here's what Noel Devereux, Vertigo Posters' owner, had to share with me about it:
This pressbook came from the collection of the late Pat Billings who worked for the RTE TV Guide in Ireland. He had amassed a huge collection of pressbooks by the time he passed away several years ago now. I was lucky to buy some off his wife.Pat would do the reviews in the TV guide of movies that were on the TV from week to week. I have to say though I don’t remember it on Irish TV, most probably been shown on one of the British channels.
25.3 x 35.8 cm
From my personal collection.
(Click on the pictures to review them in their native resolution.)
p. 02-03
To quote this article
Danny Duchesneau@2022, "Dawn of the Dead Pressbook issued in Ireland by Target International in 1980", Dawn of the Dead Collector's Blog, published on 5 October 2022.